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Kick-Ass Creators
Epic Challenges
Awesome Content
Aphetor is a unique hybrid of sponsorship, influencer marketing and product placement. Nothing else allows you to reach a young audience more authentically and more efficiently, through the content they want on the channels they use
We created Aphetor to give you a unique platform to do what you do best. We hand-pick diverse creators who embody the values of Aphetor and who are excited to collaborate with us and their fellow social media stars to create content that is truly epic
The born-digital generation brings a completely new set of values, expectations, priorities and decision-making processes to travel, which demand a whole new approach to destination marketing.
Epic events in amazing locations, where the world’s best creators compete against each other in a series of awesome challenges
The creators do their thing and create awesome content. Fresh collaborations, amazing experiences and new adventures, through their eyes and on their channels
Audiences engage with the content on the creators’ channels, Aphetor’s social channels and on Aphetor.com, where all the content is aggregated
Between events our unique creator collabs continue, with live and interactive formats, scouring the internet for content that epitomises Aphetor
Fun to do, entertaining to watch and culturally relevant
Tough competition, testing challenges but prioritising world-class content over world-class performance
The more content, created by more people, distributed on more channels, the better
The audience play an active role: they determine outcomes, contribute content and compete alongside the creators
Aphetors are always looking for new skills, fresh ideas and broader perspectives. We share freely, bounce ideas off others and embrace diversity
We push boundaries, say ‘yes’ to adventure and thrive on competition - especially when the toughest opponent is in our own heads.
We use our platform to support the causes we care about. Through our actions and uplifting content we inspire others to make a positive difference
Aphetor is a unique hybrid of sponsorship, influencer marketing and product placement. Nothing else allows you to reach the born-digital generation more authentically and more efficiently, through the content they want on the channels they use:
Your brand and products are woven into the fabric of the event, so they show up authentically and organically
We hand-pick world-class content creators to take part in the Games. Add in our expert production team and an epic backdrop and you have all ingredients to create thumb-stopping content for your brand – super-efficiently
By aggregating the content and audiences of many creators, we create a thriving ecosystem where content performs twice as well as average and where all results are measurable
We created Aphetor to give you a unique platform to do what you do best. We hand-pick diverse creators who embody the values of Aphetor and who are excited to collaborate with us and their fellow creators to create content that is truly epic
You own all the content you create. You’re not creating content for Aphetor, you’re creating it for yourself
Aphetor is designed to help you create brilliant content which is why we take you to amazing places for unforgettable experiences. But Aphetor is so much more – you will make friends with, learn from and collaborate with dozens of like-minded people
Like any ecosystem, the more everyone contributes, the more valuable it is. Our first events have shown that being part of the Aphetor content ecosystem significantly boosts your content performance and grows your followers
By aggregating all our content, audiences and engagements, we create a more exciting proposition for brands. We introduce you to them and do everything we can to facilitate opportunities for you to get commercial deals with them
See the life-enhancing experience and opportunity to make amazing content with new friends at our pilot: Aphetor Altitude in Wales
The born-digital generation brings a completely new set of values, expectations, priorities and decision-making processes to travel, which demand a whole new approach to destination marketing. Aphetor reaches this audience at scale, authentically showcasing what makes your destination unique through the eyes of the creators who influence travel decisions most
Every Aphetor event is completely different. We use your destination’s unique narrative – your history, rituals, locations and assets – to create a bespoke event that is specifically designed to tell your story
Your destination will provide the ultimate stage for all content created by Aphetor and the participating creators. This is content marketing taken to the next level
With the world’s best creators from the worlds of music, food, dance, art, photography, sport, technology, fashion and more, you have an unparalleled opportunity to tell a broad story across passion verticals
Aphetor is still a small event (100 – 150 people in total) and our focus is on budget-relief rather than cash. We can guarantee all the financial support you give us will go to local people, businesses and suppliers
Find out how our creators showcased the hosts of Aphetor Rising: Rhodes, Greece & Mitsis Hotels
